Tim Cook, Apple CEO
Tim Cook’s other job
In May, while unveiling the newest iPad at an Apple event, CEO Tim Cook wore a custom-made, one-of-a-kind pair of Nike sneakers whose decorative stitching
Tim Cook Knows Apple Isn’t First in AI but Says ‘It’s About Being the Best’
Apple reportedly conducted internal studies showing Apple Intelligence is two years behind ChatGPT, but that may not matter.
Apple CEO Tim Cook continues to kick it with Nike almost 20 years later
Apple CEO Tim Cook has been on Nike's board for almost 20 years, and now he has to help guide the major sports brand through some stormy weather.
3 things Apple's Tim Cook learned from working with Steve Jobs
Apple CEO Tim Cook said he continues to apply Steve Jobs' leadership lessons, including hiring people that challenge him.
Apple CEO Tim Cook’s Other Job: Helping Nike Turn Things Around
A new iPad lineup wasn’t the only thing on Tim Cook’s mind when he introduced the tablets from Apple Inc.’s California headquarters in May. The hint was on his feet: a pair of one-of-a-kind sneakers designed on an iPad just for Cook,
Apple CEO Tim Cook Uses iPhone, Apple Watch 'Every Day,' Says Apple Intelligence Has 'Changed My Life'
Apple CEO Tim Cook uses several products from his company daily. While testing Apple Intelligence, Cook saw a key feature that could save him time and increase productivity. In a new interview, Cook says he uses multiple Apple products daily whether at home,
Tim Cook’s side hustle as Nike board director just got tougher
Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He also writes fiction, with two technothriller novels, a couple of SF shorts and a rom-com!
Tim Cook on Why Apple’s Huge Bets Will Pay Off
The CEO of the world’s most valuable company led two of the biggest product launches of his tenure this year—and believes they will be as life-changing for the rest of us as they are for him.
Tim Cook Admits Truth About Vision Pro Following Lackluster Sales
The Wall Street Journal's Ben Cohen this summer interviewed Apple CEO Tim Cook about the Vision Pro, innovation, Apple ...
Tim Cook Admits Vision Pro Isn’t a Mass-Market Product Following Lacklustre Sales
Tim Cook admitted that Apple's mixed-reality headset isn't a mass-market product due to its premium price tag of a whopping ...
Cook says Apple wasn't first with AI, but will be the best
Ahead of it rolling out to users, Tim Cook says that Apple Intelligence is already changing lives — including his own.
Apple CEO Tim Cook details his 4 a.m. morning routine
Cook says that the first thing he does when he wakes up is check his iPhone, which sits atop is nightstand in silent mode.
Trump says Apple CEO Cook called him with concerns about EU penalties
Republican U.S. presidential candidate Donald Trump said he received a call from Apple CEO Tim Cook over concerns about the ...
Apple's chief people officer, who reports directly to Tim Cook, is leaving the company after less than 2 years
Carol Surface, Apple's chief people officer, is leaving the company after a short tenure. Her departure comes as other senior ...