NBCU, Fox, WBD, DirecTV & Comcast Execs Say Their Unusual Ad Collaboration Can Help Close The Gap With Big Tech
An unusual coalition of the willing – senior execs from NBCUniversal, Fox Corp., Warner Bros. Discovery, DirecTV and Comcast ...
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Universal Ads Gets A Big Spotlight At CES Show
When it comes to media and technology, CNBC reporter Julia Boorstin has emerged as a key voice to the general public. On ...
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CES 2025: Programmatic advertising expands across premium video, live events and streaming
At CES 2025, Comcast announced Universal Ads, a platform connecting major media companies to streamline premium video ...
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NBCU Kicks Off Road to Network’s 100th Anniversary With New Ad Capabilities, Data
At CES, company unveils new capabilities for engagement and customization along with data showing the power of TV advertising ...
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Why CTV Wants To Go Small; Google Display & Video – & Streaming?
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. CES SMB CTV Amid CES announcements about the ...
What to know about Disneyland, Universal closures amid California fires
Disneyland has not announced any closures due to the fires. The Disneyland Resort area, which includes Disneyland well as ...
Super Bowl ads in 2025—how marketers can balance inclusion with universal appeal
For advertising and brand management professionals, Q4 to early Q1 is a hectic time often focused on developing Super Bowl ...
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Universal Electronics Showcases QuickSet 7 with Better Smart Home Ad Placement
Universal Electronics Inc. (UEI) is set to present advancements in its QuickSet 7 SDK Release and QuickSet Cloud services at the International Consumer Electronics Show (CES) in Las Vegas this coming ...