For decades, Australian bootmakers have been fighting a $US50 billion giant for the right to call uggs, uggs – and losing.

Ugg Since 1974's owner said it was rebranding outside Australia as it was "extremely hard fight a lawsuit against a ...

UGG and UGG Since 1974 are two different brands selling nearly identical shoes under very similar names.

Todd Springthorpe from UGG Since 1974 said the brand was being sued by Deckers Outdoor Corporation — a US shoe company — over ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...