An Australian-owned footwear company is changing its name after a decade-long lawsuit with Deckers Brands and its Ugg label.

Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New ...

For decades, Australian bootmakers have been fighting a $US50 billion giant for the right to call uggs, uggs – and losing.

Ugg Since 1974's owner said it was rebranding outside Australia as it was "extremely hard fight a lawsuit against a ...

Todd Springthorpe from UGG Since 1974 said the brand was being sued by Deckers Outdoor Corporation — a US shoe company — over ...

UGG Since 1974 is in a David vs Goliath legal fight with a US-based company and they are tweaking their name to avoid any ...

Australian footwear brand Ugg Since 1974 is changing its name overseas after a nearly decade-long legal battle with Deckers ...

An Australian Ugg boot manufacturer forced to change its name amid a bitter legal fight with a US clothing giant over its sheepskin footwear says it’s just the start of a shakeup of the market.

The original maker of iconic Australian sheepskin boots, UGG Since 1974, is being sued by a massive US company and being ...

UGG and UGG Since 1974 are two different brands selling nearly identical shoes under very similar names.

A trademark dispute forces an iconic Australian brand to change its name for international markets. Australian sheepskin boot ...