Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless
After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 ...
Bizcommunity2d
Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless
But locally, uggs are made – and advertised as uggs – by many small Australian manufacturers. Ugg boots are widely understood to have been invented in Australia. They made their first ...
The Australian5d
UGG Since 1974 brand hit with bitter trademark lawsuit by US giant Deckers
“We also own the trademark here in Australia and New Zealand … where Ugg boots originated. But the Deckers lawsuit has made it hard to share our story with everyone else within the world.
Sydney Morning Herald4d
‘Morally, it sucks’: Inside the Uggly fight over Australia’s iconic sheepskin boots
“Ugg boots have been around for a century. They were first made in World War I for pilots in their open cockpits,” said Australian Sheepskin Association (ASA) president Stephanie Morte ...
Perth Now4d
‘Extremely hard’: Aussie brand Ugg Since 1974 forced to change name amid bitter trademark battle
“We also own the trademark here in Australia and New Zealand . . . where ugg boots originated, but the Deckers lawsuit has made it hard to share our story and our boots with everyone else within ...