For decades, Australian bootmakers have been fighting a $US50 billion giant for the right to call uggs, uggs – and losing.
Todd Springthorpe from UGG Since 1974 said the brand was being sued by Deckers Outdoor Corporation — a US shoe company — over ...
UGG and UGG Since 1974 are two different brands selling nearly identical shoes under very similar names.
Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New ...
It’s extremely hard to fight a lawsuit against a multi-billion dollar company, especially as a family-owned, Australian-made ...
Australian footwear brand Ugg Since 1974 is changing its name overseas after a nearly decade-long legal battle with Deckers ...
Ugg Since 1974's owner said it was rebranding outside Australia as it was "extremely hard fight a lawsuit against a ...
For over five decades, the term ‘UGG’ has been synonymous with the cosy, sheepskin-lined boots that have warmed the toes of ...
An Australian Ugg boot manufacturer forced to change its name amid a bitter legal fight with a US clothing giant over its sheepskin footwear says it’s just the start of a shakeup of the market.
A trademark dispute forces an iconic Australian brand to change its name for international markets. Australian sheepskin boot ...
UGG Since 1974 is in a David vs Goliath legal fight with a US-based company and they are tweaking their name to avoid any ...