After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 ...

Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New Zealand. Source: www.unsplash.com There has been a long-running ...

For decades, Australian bootmakers have been fighting a $US50 billion giant for the right to call uggs, uggs – and losing.

(MENAFN- The Conversation) Australian-owned brand UGG Since 1974 has announced it will change its name to“Since 74” for sales outside Australia and New Zealand. There has been a long-running ...

Australian footwear brand Ugg Since 1974 is changing its name overseas after a nearly decade-long legal battle with Deckers ...

The Aussie-owned business has been bullied into dropping one simple word from its brand name after an American footwear giant launched legal action.

Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New Zealand. There has been a long-running battle over the rights to ...

The original maker of iconic Australian sheepskin boots, UGG Since 1974, is being sued by a massive US company and being ...

Australian shoe brand Ugg is forced to change its name after it lost a legal battle with the US company that holds the ...

The brand will have to drop 'UGG' from the 'UGG Since 1974' name after Deckers Outdoor Corporation bought the rights from Australian entrepreneur Brian Smith. Mr Smith registered the name in the ...

The original maker of iconic Australian sheepskin boots UGG Since 1974 is being sued by US retail giant, forcing it to change its name amid a bitter lawsuit. In a viral TikTok shared by Todd Watts ...