After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 ...

An Australian-owned footwear company is changing its name after a decade-long lawsuit with Deckers Brands and its Ugg label.

Ugg Since 1974's owner said it was rebranding outside Australia as it was "extremely hard fight a lawsuit against a ...

UGG and UGG Since 1974 are two different brands selling nearly identical shoes under very similar names.

Todd Springthorpe from UGG Since 1974 said the brand was being sued by Deckers Outdoor Corporation — a US shoe company — over ...

The original Australian ugg boot maker is being forced to change its name following a bitter lawsuit with the US corporation ...

But the Deckers lawsuit has made it hard to ... boots exported overseas. In Australia and New Zealand the brand would still be called UGG Since 1974. 'We are the original and we will still ...

The original maker of iconic Australian sheepskin boots, UGG Since 1974, is being sued by a massive US company and being ...

But locally, uggs are made – and advertised as uggs – by many small Australian manufacturers. Ugg boots are widely understood to have been invented in Australia. They made their first ...

It’s extremely hard to fight a lawsuit against a multi-billion dollar company, especially as a family-owned, Australian-made ...

especially as a family-owned Australian-made business.” As a result, Watts said that the brand will now no longer be known as “Ugg Since 1974” outside of Australia and New Zealand.

But locally, uggs are made – and advertised as uggs – by many small Australian manufacturers. The origins of uggs Ugg boots are widely understood to have been invented in Australia.