Ugg Since 1974's owner said it was rebranding outside Australia as it was "extremely hard fight a lawsuit against a ...

Todd Springthorpe from UGG Since 1974 said the brand was being sued by Deckers Outdoor Corporation — a US shoe company — over ...

An Australian-owned footwear company is changing its name after a decade-long lawsuit with Deckers Brands and its Ugg label.

An Australian ugg-boot company has changed its brand for foreign customers following a lengthy legal battle with an American rival. Ugg Since 1974 was sued by Deckers Outdoor Corporation for its ...

An Australian-owned footwear ... of publication of this story. Ugg Since 1974 first revealed this name change back in August with a blog post on the company’s website. In a post dated Aug ...

Australian-owned brand UGG Since 1974 has announced it will change ... their carefully cultivated brand image. The company’s website and code of ethics promote values like authenticity and ...

ASX-listed retail company Accent Group, the official distributor for the Deckers-owned UGG brand in Australia, and Deckers’ legal representation K&L Gates, did not respond to requests for comment.

An iconic Australian brand has been force to change its name after a lawsuit from an overseas company over the trademark. Todd Watts from UGG Since 1974 said the brand was being sued by Deckers Ou ...

The key difference between the American and Australian brands, is that the US company symbol features a large second g in imagery of the word “Ugg”. According to the Deckers’ website ...

You probably have a pair of UGG boots in your closet. And just as likely, they're probably not the Australian-made shoes you think they are. Leather, fur-lined boots have a history that goes back ...