Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless
After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 ...
Ugg Boots, Hats, and Gloves Are Quietly Up to 70% Off — Only for 48 More Hours
Ugg boots, hats, and gloves are up to 70 percent off at Gilt. Included in the savings are winter-friendly boots, wool hats, ...
‘Morally, it sucks’: Inside the Uggly fight over Australia’s iconic sheepskin boots
For decades, Australian bootmakers have been fighting a $US50 billion giant for the right to call uggs, uggs – and losing.
Ugg boots are back – and this time I’ll approach with caution
Sheepskin-lined slippers as outerwear was a huge Noughties trend, and now Ugg boots are having a resurgence. Katie Rosseinsky ...
UGG Since 1974 brand hit with bitter trademark lawsuit by US giant Deckers
The original maker of iconic Australian sheepskin boots, UGG Since 1974, is being sued by a massive US company and being forced to change its name amid a bitter lawsuit.
Bizcommunity2d
Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless
Australian-owned brand UGG Since 1974 has announced it will change its name to “Since 74” for sales outside Australia and New Zealand. Source: www.unsplash.com There has been a long-running ...
Iconic Aussie brand UGG forced to change name after 50 years: 'Came as a surprise'
UGG Since 1974 is in a David vs Goliath legal fight with a US-based company and they are tweaking their name to avoid any ...
Iconic Australian brand 'UGG since 1974' forced to change its name amid legal fight with American giant
The Aussie-owned business has been bullied into dropping one simple word from its brand name after an American footwear giant launched legal action.
‘Extremely hard’: Aussie brand Ugg Since 1974 forced to change name amid bitter trademark battle
An Australian Ugg boot manufacturer forced to change its name amid a bitter legal fight with a US clothing giant over its sheepskin footwear says it’s just the start of a shakeup of the market.
Sydney Morning Herald5d
‘Morally, it sucks’: Inside the Uggly fight over Australia’s iconic sheepskin boots
“Ugg boots have been around for a century. They were first made in World War I for pilots in their open cockpits,” said Australian Sheepskin Association (ASA) president Stephanie Morte ...