Google used to offer a Premium Lite subscription tier for YouTube as part of a pilot program, but axed it in 2023. A new ...

After going away a year ago, YouTube Premium Lite returns as an affordable subscription option for lucky users in a few ...

Meanwhile, the overlap of organic search rankings and AIO citations increased overall, but dropped for shopping queries, new ...

Google previously announced that it would let you use your own images as playlist thumbnails, and the feature is now rolling ...

Alphabet's stock has risen by 28% since August 2023, underperforming the S&P 500's 32% return. Read why GOOG could currently ...

Google’s future success – regardless of any legal ruling – depends on is its YouTube strategy. Opening YouTube to outside ...

YouTube citations in Google AI Overviews surged 310% in August, 200% in September, driven by self-preferencing.

Google is testing a new YouTube Premium Lite plan in select markets that offers "limited ads” on YouTube and YouTube Kids.

Strap: Initially, this paywall plan was launched in parts across the world like Europe, Belgium, Denmark, Finland, Luxembourg ...

YouTube probably makes a lot more than you realize, with 2023 revenue figures exceeding many countries and even nations.

Last week, we caught YouTube running a test that placed blackout squares over the Skip button on desktop during times when ...

If you hate ads while watching videos on YouTube, getting the Premium subscription will save you from ads and spare the time ...