Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

Nike will continue to design and manufacture NBA, WNBA and G League uniforms and on-court apparel through 2037.

The extension comes at a critical time. The company earlier this month withdrew its full-year guidance and postponed its ...

Nike on Monday announced a 12-year extension of its WNBA and NBA deals. The sportswear company will continue to make uniforms ...

Nike has reached a 12-year contract extension agreement with the NBA and WNBA to continue to be the official global outfitter ...

The NBA and Women's NBA announced a 12-year contract extension with global partner Nike Inc. through 2037 to provide uniforms ...

Both the NBA and WNBA reportedly agreed to a 12-year contract extension with Nike that would keep the sneaker and apparel ...

Apple CEO Tim Cook has been on Nike's board for almost 20 years, and now he has to help guide the major sports brand through ...

The New York Liberty won their first WNBA title Sunday night, and Nike was quick to celebrate it. After the Liberty beat the ...

Dove & Nike’s 2024 Super Bowl campaign, Hard Knocks, landed critical and social support by focusing on girls' real challenges ...

Nike is shooting for a win with a major NBA and WNBA deal. On Monday afternoon, the shoe giant announced a 12-season ...

In 2024, Nike struggles with low sales projections, declining digital revenue, and inventory issues, causing a 31.71% drop in ...